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Real Time Marketing in the AI Era

Biswajit Das March 27, 2026

With AI as the future infrastructure, marketing campaigns will run in auto mode across multiple platforms.

Read More

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Real Time Marketing in the AI Era

March 27, 2026
With AI as the future infrastructure, marketing campaigns will run in auto mode across multiple platforms.
Read More

AI Or Die

March 20, 2026
International conflicts are thriving.
Read More

Marketing Services Linked to Brand Revenue for ROI

March 11, 2026
By now everyone is aware that the future of the world rests on AI & those who control it.
Read More

The New Mainstay of Mainstream Media

February 27, 2026
With digital officially becoming the mainstream medium, will the future digital comm apps replace a part of experiential marketing in the new point-of-purchase?
Read More

Is Spreadsheet-based Campaign Management Obsolete Already?

February 26, 2026
Ad campaigns were/are managed by tracking & optimizing ad schedules.
Read More

Derisking of High-volume Ad Agency Ops

February 17, 2026
Client campaigns are executed by independent brand teams for speed & efficiency.
Read More

The New Creative Agency (2026)

January 30, 2026
Has Creative lost its shine for ad agencies? Or is Creative & indeed the Ad Agency itself transforming?
Read More

Decentralize your Agency Management with Central Control.

January 19, 2026
What would your ad agency look like if you were to visualize it as a gym full of treadmills?
Read More

A Great Agency Invariably Reflects A Great Team!

January 9, 2026
It takes a great team along with a few demanding clients to grow a great ad agency. But it doesn't stop there!
Read More

Auto Track Agency Margin in the Thick of Ad Ops!

December 26, 2025
An ad agency is a combination of
Read More

Disruption by AI is real. But ad agencies can navigate the transition intelligently!

December 23, 2025
Disruption by each generation of technological advances is relentless & inevitable. AI is just the latest & going by history, will certainly not be the ...
Read More

Most ad agency teams understand client deliveries. Not so much, how to ensure agency margins.

December 23, 2025
Running an ad agency is a tricky business. Teams need to be motivated to deliver outcomes to clients
Read More

The Full-Stack Ad Agency

December 16, 2025
It’s lack of adequate commercial indiscipline in operations which is the root cause of most problems.
Read More

Inspire your ad agency team for performance. Rely on a central system to ensure profitability.

December 3, 2025
Every Excel sheet is a “piecemeal version of the truth.” Not part of any central system of record of your ad agency.
Read More

Intelligent Commercial Control for Ad Agencies.

December 3, 2025
It’s lack of adequate commercial indiscipline in operations which is the root cause of most problems.
Read More

Rise of the Planet of the Agents

December 3, 2025
What can go wrong when AI agents call all the shots? (2025 is the unoffical year of the AI agent.)
Read More

It takes a team to grow an agency!

December 3, 2025
It takes a team to grow an ad agency. A central billing system of record to ensure its financial health.
Read More

Insure your Ad agency’s Profitability..

November 5, 2025
Every agency is a hotbed of fast-paced advertising operations or ad ops.
Read More

How many Excels are reqd. to run your Ad agency profitably?

November 5, 2025
Every Excel sheet is a “partial version of the truth.” Because every Excel sheet is the viewpoint
Read More

Can Advertising Passion Co-exist with Commercial Discipline?

November 5, 2025
How would it feel if you could run your ad agency super-smoothly - like a commercial machine?
Read More

d’Automatic Advertising Agency

October 3, 2025
How would it feel if you could run your ad agency super-smoothly - like a commercial machine?
Read More

The Festive Update!

October 3, 2025
Greetings for the festive Navratri/Durga Puja season.
Read More

When the CEO has to go through the ranks

September 4, 2025
Life Insurance Corporation (LIC) used to be our client for a long time. During this period, I had the opportunity to interact with a number ...
Read More

The Intelligent Parrot

September 4, 2025
LLMs like ChatGPT continue to demonstrate how over-rated human intelligence is!
Read More

The New Mediaware aD is built for Digital, Creative as well as Media Agencies

August 20, 2025
Until a few years ago, Mediaware was well known as the best workflow software for media agencies.
Read More

Application software to intelligent team member – the transformation.

August 5, 2025
Say you have a complex software whcih was built over a few years. Tried & tested, with a huge list of features & benefits.
Read More

The Ad Agency In 2026

July 28, 2025
Back in February 2017, we launched the first version of aDintellé (then called aDintell). With Print, TV & Radio modules along with a basic Virtual ...
Read More

Are ad agencies ready for clients who expect marketing outcomes instead of ad eyeballs?

July 12, 2025
Back in February 2017, we launched the first version of aDintellé (then called aDintell). With Print, TV & Radio modules along with a basic Virtual ...
Read More

How will ad agencies operate in the gig economy, driven by LLM?

June 25, 2025
It's been 3 decades since we established Mediaware as a software service for ad agencies. And here we are, still relevant after 3 decades!
Read More

A Pilgrim’s Progress

May 6, 2025
It's been 3 decades since we established Mediaware as a software service for ad agencies.
Read More

Transforming TV Ad Operations: How aDintelle Revolutionized Billing for India’s Premier Agency

March 29, 2024
In the fast-paced world of agency conglomerates, where every second counts and accuracy is paramount, billing for TV advertisements poses a significant challenge.
Read More

A Silent Ad Agency Revolution

March 8, 2024
Since the past decade or more, digital agencies have been increasingly offering full services, with added focus on creative strategy
Read More

Using Accounting Software Alone for Your Agency? Think Again.

March 6, 2024
The complex ecosystem of ad agency operations involves constant balancing of financial management with creative endeavors.
Read More

FUTURE OF SOCIAL WEB 2025-26

December 27, 2023
Have you ever wondered how the landscape of social web search will evolve in the coming years?
Read More

Interesting But Predictable Trends in India’s Advertising Landscape

December 13, 2023
Year on year digital ad spend has been on the rise, and 2023 is no exception. Meanwhile TV, Print, Radio & Outdoor media continue to ...
Read More

Tectonic shift of Entertainment consumption in India: The streaming revolution

November 29, 2023
India has witnessed a tectonic shift in cricket consumption.
Read More

Embracing Change: A Futuristic Perspective on Best Practices for Advertising Agencies

June 5, 2023
As the Head of Product at a pioneering SaaS company named Mediaware Infotech Pvt. Ltd.; that has been at the forefront of developing software solutions ...
Read More

Single Platform for All Your Agency Business Needs

May 8, 2023
In the fast-paced world of advertising, where deadlines are tight and clients are demanding, agencies need to stay ahead of the game to ensure their ...
Read More

How aDintelle came to be

May 8, 2023
Back in February 2017, we launched the first version of aDintellé (then called aDintell). With Print, TV & Radio modules along with a basic Virtual ...
Read More
unnamed (1) (1)
Real Time Marketing in the AI Era
March 27, 2026
Biswajit Das
With AI as the future infrastructure, marketing campaigns will run in auto mode across multiple platforms.
Read More
ChatGPT Image Mar 20, 2026, 06_35_06 PM
AI Or Die
March 20, 2026
Biswajit Das
International conflicts are thriving.
Read More
unnamed (1) (1)
Marketing Services Linked to Brand Revenue for ROI
March 11, 2026
Biswajit Das
By now everyone is aware that the future of the world rests on AI & those who control it.
Read More
Gemini_Generated_Image_8nkqlp8nkqlp8nkq 1
The New Mainstay of Mainstream Media
February 27, 2026
Biswajit Das
With digital officially becoming the mainstream medium, will the future digital comm apps replace a part of experiential marketing in the new...
Read More
Gemini_Generated_Image_w5446sw5446sw544 1
Is Spreadsheet-based Campaign Management Obsolete Already?
February 26, 2026
Biswajit Das
Ad campaigns were/are managed by tracking & optimizing ad schedules.
Read More
unnamed (1)
Derisking of High-volume Ad Agency Ops
February 17, 2026
Biswajit Das
Client campaigns are executed by independent brand teams for speed & efficiency.
Read More
The New Creative
The New Creative Agency (2026)
January 30, 2026
Biswajit Das
Has Creative lost its shine for ad agencies? Or is Creative & indeed the Ad Agency itself transforming?
Read More
unnamed (1) (1)
Decentralize your Agency Management with Central Control.
January 19, 2026
Biswajit Das
What would your ad agency look like if you were to visualize it as a gym full of treadmills?
Read More
unnamed (3)
A Great Agency Invariably Reflects A Great Team!
January 9, 2026
Biswajit Das
It takes a great team along with a few demanding clients to grow a great ad agency. But it doesn't stop there!
Read More
unnamed (2)
Auto Track Agency Margin in the Thick of Ad Ops!
December 26, 2025
Biswajit Das
An ad agency is a combination of
Read More
unnamed (3)
Disruption by AI is real. But ad agencies can navigate the transition intelligently!
December 23, 2025
Biswajit Das
Disruption by each generation of technological advances is relentless & inevitable. AI is just the latest & going by history, will certainly...
Read More
unnamed (1) (1)
Most ad agency teams understand client deliveries. Not so much, how to ensure agency margins.
December 23, 2025
Biswajit Das
Running an ad agency is a tricky business. Teams need to be motivated to deliver outcomes to clients
Read More
MediawareBlog
The Full-Stack Ad Agency
December 16, 2025
Biswajit Das
It’s lack of adequate commercial indiscipline in operations which is the root cause of most problems.
Read More
unnamed (2)
Inspire your ad agency team for performance. Rely on a central system to ensure profitability.
December 3, 2025
Biswajit Das
Every Excel sheet is a “piecemeal version of the truth.” Not part of any central system of record of your ad agency.
Read More
unnamed (1) (1)
Intelligent Commercial Control for Ad Agencies.
December 3, 2025
Biswajit Das
It’s lack of adequate commercial indiscipline in operations which is the root cause of most problems.
Read More
Adintelle Blog 2-min
Rise of the Planet of the Agents
December 3, 2025
Biswajit Das
What can go wrong when AI agents call all the shots? (2025 is the unoffical year of the AI agent.)
Read More
Adintelle Blog 1-min
It takes a team to grow an agency!
December 3, 2025
Biswajit Das
It takes a team to grow an ad agency. A central billing system of record to ensure its financial health.
Read More
unnamed (4)
Insure your Ad agency’s Profitability..
November 5, 2025
Biswajit Das
Every agency is a hotbed of fast-paced advertising operations or ad ops.
Read More
unnamed (1) (1)
How many Excels are reqd. to run your Ad agency profitably?
November 5, 2025
Biswajit Das
Every Excel sheet is a “partial version of the truth.” Because every Excel sheet is the viewpoint
Read More
unnamed (1)-min
Can Advertising Passion Co-exist with Commercial Discipline?
November 5, 2025
Biswajit Das
How would it feel if you could run your ad agency super-smoothly - like a commercial machine?
Read More
unnamed (1)
d'Automatic Advertising Agency
October 3, 2025
Biswajit Das
How would it feel if you could run your ad agency super-smoothly - like a commercial machine?
Read More
unnamed
The Festive Update!
October 3, 2025
Biswajit Das
Greetings for the festive Navratri/Durga Puja season.
Read More
unnamed (2)
When the CEO has to go through the ranks
September 4, 2025
Biswajit Das
Life Insurance Corporation (LIC) used to be our client for a long time. During this period, I had the opportunity to interact with a number of...
Read More
unnamed
The Intelligent Parrot
September 4, 2025
Biswajit Das
LLMs like ChatGPT continue to demonstrate how over-rated human intelligence is!
Read More
Blog5
The New Mediaware aD is built for Digital, Creative as well as Media Agencies
August 20, 2025
Biswajit Das
Until a few years ago, Mediaware was well known as the best workflow software for media agencies.
Read More
Blog 4
Application software to intelligent team member - the transformation.
August 5, 2025
Biswajit Das
Say you have a complex software whcih was built over a few years. Tried & tested, with a huge list of features & benefits.
Read More
Blog3
The Ad Agency In 2026
July 28, 2025
Biswajit Das
Back in February 2017, we launched the first version of aDintellé (then called aDintell). With Print, TV & Radio modules along with a basic Virtual...
Read More
Blog2
Are ad agencies ready for clients who expect marketing outcomes instead of ad eyeballs?
July 12, 2025
Biswajit Das
Back in February 2017, we launched the first version of aDintellé (then called aDintell). With Print, TV & Radio modules along with a basic Virtual...
Read More
Blog1
How will ad agencies operate in the gig economy, driven by LLM?
June 25, 2025
Biswajit Das
It's been 3 decades since we established Mediaware as a software service for ad agencies. And here we are, still relevant after 3 decades!
Read More
Pilgrim's Progress
A Pilgrim’s Progress
May 6, 2025
Biswajit Das
It's been 3 decades since we established Mediaware as a software service for ad agencies.
Read More
adintelle _last_blog_image 1
Transforming TV Ad Operations: How aDintelle Revolutionized Billing for India's Premier Agency
March 29, 2024
Soumitra Sen
In the fast-paced world of agency conglomerates, where every second counts and accuracy is paramount, billing for TV advertisements poses a significant...
Read More
Adintelle_Blog image
A Silent Ad Agency Revolution
March 8, 2024
Biswajit Das
Since the past decade or more, digital agencies have been increasingly offering full services, with added focus on creative strategy
Read More
Agency Management blog image 1
Using Accounting Software Alone for Your Agency? Think Again.
March 6, 2024
Soumitra Sen
The complex ecosystem of ad agency operations involves constant balancing of financial management with creative endeavors.
Read More
Social search web adintelle 1
FUTURE OF SOCIAL WEB 2025-26
December 27, 2023
Robin Das
Have you ever wondered how the landscape of social web search will evolve in the coming years?
Read More
AdIntelle-Blog2 image 1
Interesting But Predictable Trends in India's Advertising Landscape
December 13, 2023
Soumitra Sen
Year on year digital ad spend has been on the rise, and 2023 is no exception. Meanwhile TV, Print, Radio & Outdoor media continue to shrink /...
Read More
image (13) 1
Tectonic shift of Entertainment consumption in India: The streaming revolution
November 29, 2023
Soumitra Sen
India has witnessed a tectonic shift in cricket consumption.
Read More
Embracing-Change_-A-Futuristic-Perspective-on-Best-Practices-for-Advertising-Agencies
Embracing Change: A Futuristic Perspective on Best Practices for Advertising Agencies
June 5, 2023
Aquib Shaikh
As the Head of Product at a pioneering SaaS company named Mediaware Infotech Pvt. Ltd.; that has been at the forefront of developing software...
Read More
Single Platform for All Your Agency Business Needs dark (1)
Single Platform for All Your Agency Business Needs
May 8, 2023
Aquib Shaikh
In the fast-paced world of advertising, where deadlines are tight and clients are demanding, agencies need to stay ahead of the game to ensure...
Read More
Rocket
How aDintelle came to be
May 8, 2023
Biswajit Das
Back in February 2017, we launched the first version of aDintellé (then called aDintell). With Print, TV & Radio modules along with a basic Virtual...
Read More

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